This is an exciting opportunity to shape how Waverley Care connects with supporters online and to play a key role in growing our fundraising impact. You’ll lead the development of innovative, engaging, and data-driven digital campaigns that inspire people to support our mission—ensuring more people across Scotland can access the help they need.
Job description
Job Title: Digital Marketing Officer (Fundraising)
Salary: £30,000 – £34,000 (pro-rated for reduced hours) depending on experience
Reporting to: Marketing and Communications Manager
Hours of work: Full-time (35 hours per week). Flexible working options are available, with a minimum of 28 hours. Please note that the role will require work outside normal office hours, including some weekends, to attend events
Holidays: 37 days, including public holidays, (based on full-time hours, pro-rated accordingly)
Contract: Permanent
Location: Hybrid Working (occasional travel to Edinburgh)
Application Deadline: 19th November
About the role
This is an exciting opportunity to shape how Waverley Care engages supporters online while playing a central role in growing our fundraising impact. You’ll lead on creating innovative, engaging, and data driven digital campaigns that inspire people to support our mission and ensure more people across Scotland can access the help they need.
Part of the Marketing & Communications Team, you’ll work closely with Fundraising colleagues to design and deliver campaigns that build awareness, generate income, and strengthen supporter relationships.
This role is ideal for someone who combines creativity with analytical thinking, a natural storyteller who can bring our cause to life online, while also using data and insights to refine and improve performance.
As part of our small but ambitious team, you’ll have the opportunity to experiment with new approaches, shape how we connect with audiences, and directly contribute to achieving zero new HIV transmission in Scotland by 2030
About the person
You’re a confident communicator and creative thinker with a passion for digital engagement and storytelling that motivates people to take action. Organised and detail-oriented, you thrive in a busy environment and enjoy working collaboratively with colleagues across marketing & communications, fundraising and service delivery.
You’ll bring hands-on experience in setting up, managing, and reviewing digital campaigns, with skills spanning website CMS (ideally WordPress), email marketing/CRM platforms, social media management, and SEO/analytics. You’re comfortable using data to inform decisions and are always looking for opportunities to test, learn, and optimise performance.
Above all, you’re proactive, adaptable, and motivated by impact. You can balance competing deadlines without losing sight of the bigger picture: using digital marketing to grow Waverley Care’s fundraising and help ensure that anyone affected by HIV or hepatitis C can access the support they need.
Application notes
If you’re excited by this opportunity and believe you have the skills and experience we’re looking for, we’d love to hear from you!
To apply, please submit your CV and cover letter to recruitment@waverleycare.org
If you have any questions, please reach out to Marketing and Communications Manager at laura.brodie@waverleycare.org
Application Deadline: Midnight 19th November